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  • Writer's pictureLaia Sastre

How can a Virtual Business Manager support your business growth?

Imagine having the time to step out of your business and focus on what matters most to you instead of the day-to-day running of your business. How would you feel?


Many business owners are constantly swapped out by “business” and can’t focus on what they need to do in their business to scale up or free up their time. What if I’d tell you that there is a better way?


Look for the red flags…


Do you feel…

  • overwhelmed?

  • frustrated?

  • without any headspace left?

  • that there are never enough hours in the day?

  • being reactive in your business, all the time?

  • that despite doing what you have to to scale up, there are bumps along the way?

  • annoyed that your systems and processes are all over the place?

  • that you’re caught up in your business?

  • that you need a partner by your side to help you keep focused, accountable and motivated?

Then, you might want to keep reading…


There is a better way


As a business owner, you are fully aware of the (many) range of tasks that need to be done in order to keep your business running smoothly. From marketing and sales to customer service and accounting, there is a lot to keep track of.

Have you ever considered partnering with a Virtual Business Manager (VBM)? It might be a great solution for your business.

A VBM is a professional who can help you with a range of management tasks in a fractional capacity, freeing up your time so you can focus on the things you do best. Some of the things a fractional business manager can help you with are:

  • Being your strategic right hand

  • Hire, onboard and manage your team

  • Executing your marketing strategy and managing leads

  • Handling customer inquiries, resolving complaints, and providing excellent customer service

  • Systematise your business

  • Manage your projects (and services/product launches)

Virtual Business Managers can provide general business advice and guidance. They can help you develop business plans, set goals, and track your progress. They can also help you identify and implement new strategies to grow your business. Read more here about four ways a VBM can support your business here.

If you are thinking about hiring a Virtual Business Manager


There are a few things you should keep in mind before engaging a business manager:

  1. It's important to find a VBM who has the experience and expertise to meet your specific needs

  2. Clear expectations and goals for the VBM are key

  3. You need to be open to delegation and be willing to communicate regularly and provide feedback

  4. It’s a partnership and open communication is key (at least for me!)

Hiring a Virtual Business Manager might be a great way to get the help you need to grow your business without having to hire a full-time employee. With the right VBM in your corner, you can focus on what you do best and let them take care of the rest.

The benefits


Here are some additional benefits of hiring a virtual business manager:

  • Improved efficiency and productivity: A VBM can help you streamline your business processes and improve your overall efficiency. This can free up your time so you can focus on more important tasks.

  • Reduced stress levels: Running a business can be stressful, but a VBM can help you take some of the weight off your shoulders. They can handle the day-to-day tasks that are causing you stress, so you can focus on the big picture.

  • Improved work-life balance: A VBM can help you achieve a better work-life balance.


Tips to help you get started


Do your research

There are many VBMs out there, especially out of New Zealand, so it's important to do your research and find one who is a good fit for your business.


Get referrals

Ask other business owners for recommendations. They may be able to give you some good leads.


Interview potential candidates

Once you've found a few potential candidates, interview them to get a feel for their personality and skills. I find that personality is even more important than skills to build a long term partnership.


Set clear expectations

Before you hire a VBM, it's important to set clear expectations about what you need them to do. This will help avoid any misunderstandings down the road.


Communicate regularly

I can’t stress this enough. Once you've hired a VBM, it's essential to communicate with them regularly. This will help ensure that they are on track and meeting your expectations.


Hiring a virtual business manager can be a great way to take your business to the next level.

Imagine the peace of mind of being able to focus on growing your business or stepping aside when needed while things in your business run smoothly without you.

Are you:

  • Constantly being sucked into the day-to-day running of your business?

  • Reactive, not proactive?

  • Growing, with bumps along the way?

  • Generating a healthy monthly revenue?

  • Frustrated, tired, overwhelmed, etc.?

Then, outsourcing strategically to a Virtual Business Manager to maximise efficiency and productivity might be for you.





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